{"title":"NEW ARRIVALS","description":"","products":[{"product_id":"dhriti-brown-cotton-banarasi-jamdani-handloom-saree","title":"“Dhriti” Brown Cotton Banarasi Jamdani Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted in breathable cotton, its earthy brown tone feels grounded and composed — like stillness held with intention. Defined by its geometric jamdani pattern and finely woven border, the saree reflects a quiet structure, where each motif sits with balance and precision. Light in weight yet steady in presence, it moves with ease while holding its form.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eNote\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e:\u003c\/strong\u003e Subtle variations in colour and weave are not imperfections, but a reflection of the human hand — making each piece truly one of a kind.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46744719261852,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-22-01.jpg?v=1779274792"},{"product_id":"dhara-brown-cotton-banarasi-jamdani-handloom-saree","title":"“Dhara” Brown Cotton Banarasi Jamdani Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted in breathable cotton, its earthy brown tone feels warm and fluid — like a gentle current finding its path. Adorned with delicate jamdani motifs and softened by a flowing pattern, the saree carries a natural rhythm that is unforced and continuous. The woven border frames this movement, adding quiet definition without interrupting its ease.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eNote\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e:\u003c\/strong\u003e Subtle variations in colour and weave are not imperfections, but a reflection of the human hand — making each piece truly one of a kind.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46744730435740,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-21-01.jpg?v=1779276067"},{"product_id":"aabha-beige-cotton-banarasi-jamdani-handloom-saree","title":"“Aabha” Beige Cotton Banarasi Jamdani Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted in breathable cotton, its soft beige tone reflects a quiet glow — subtle, warm, and effortlessly graceful.Adorned with fine jamdani detailing and a delicately woven border, the saree holds a lightness that feels both airy and refined. The interplay of texture and tone creates a soft radiance that shifts gently with movement.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eNote\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e:\u003c\/strong\u003e Subtle variations in colour and weave are not imperfections, but a reflection of the human hand — making each piece truly one of a kind.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46744762548380,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-20-03.jpg?v=1779281066"},{"product_id":"tanvi-off-white-cotton-banarasi-jamdani-handloom-saree","title":"“Tanvi” Off-White Cotton Banarasi Jamdani Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted in breathable cotton, its off-white tone feels light and effortless — like a presence that is felt, not announced. Adorned with fine jamdani motifs and framed with a softly woven border, the saree holds a gentle structure while remaining fluid in movement. Each detail is subtle, allowing the fabric to breathe and fall with ease.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cb id=\"docs-internal-guid-adfa24b0-7fff-ec67-87d6-fb5cb02b4f74\"\u003e\u003cspan\u003eNote\u003c\/span\u003e\u003cspan\u003e: \u003c\/span\u003e\u003c\/b\u003eSubtle variations in colour and weave are not imperfections, but a reflection of the human hand — making each piece truly one of a kind.\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46744765366428,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-26-05_55c24818-5094-4a97-a149-5aff1da6dad4.jpg?v=1779274365"},{"product_id":"aahana-yellow-gold-pure-light-tissue-banarasi-handloom-saree","title":"“Aahana” Yellow-Gold Pure Light Tissue Banarasi Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted in pure tissue, its yellow-gold tone reflects a soft radiance — gentle, fluid, and quietly luminous. Free from heavy ornamentation, the saree allows the fabric to take centre stage. Its sheer texture and airy drape let the light move effortlessly across each fold, creating a presence that feels both subtle and refined.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eNote\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e:\u003c\/strong\u003e Subtle variations in colour and weave are not imperfections, but a reflection of the human hand — making each piece truly one of a kind.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46744781947036,"sku":null,"price":8500.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-8-02.jpg?v=1779274207"},{"product_id":"aks-grey-kora-tissue-banarasi-handloom-saree","title":"“Aks” Grey Kora Tissue Banarasi Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003e Crafted in Kora tissue,\u003c\/span\u003e\u003cspan\u003e its smoky grey tone holds a fluid sheen subtle, shifting, and quietly luminous.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdorned with delicate zari butis and framed with a finely woven border, the saree captures light with effortless ease. The sheer texture lends it an airy drape, allowing every fold to move with softness and fluidity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46829398982812,"sku":null,"price":18000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-9-03.jpg?v=1779273948"},{"product_id":"udita-soft-grey-blue-kora-organza-banarasi-handloom-saree","title":"“Udita” Soft Grey-Blue Kora Organza Banarasi Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted in kora organza, its soft grey-blue tone reflects a gentle luminosity — airy, sheer, and delicately structured. The crisp texture lends the saree a defined yet weightless drape, allowing each fold to hold form while remaining effortlessly light. Subtle detailing enhances its quiet elegance without taking away from its simplicity. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNote\u003c\/span\u003e\u003cspan\u003e: Subtle variations in colour and weave are not imperfections, but a reflection of the human hand — making each piece truly one of a kind.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46829403308188,"sku":null,"price":18000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-19-01.jpg?v=1779279311"},{"product_id":"leher-teal-kora-organza-banarasi-handloom-saree","title":"“Leher” Teal Kora Organza Banarasi Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted in kora organza, its teal tone feels light, fluid, and quietly luminous. Adorned with delicate sona roopa buttas and framed with a finely woven border, the saree reflects light with subtle depth. The sheer texture lends it an airy yet structured drape, allowing every fold to move with effortless grace. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNote\u003c\/span\u003e\u003cspan\u003e: Subtle variations in colour and weave are not imperfections, but a reflection of the human hand — making each piece truly one of a kind.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46829514031260,"sku":null,"price":17000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-14-05.jpg?v=1779280413"},{"product_id":"samaya-olive-grey-kora-organza-banarasi-handloom-saree","title":"“Samaya” Olive-Grey Kora Organza Banarasi Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted in kora organza, its olive grey tone reflects a muted luminosity — soft, poised, and quietly refined. Adorned with delicate sona roopa buttas and framed with a finely woven border, the saree balances subtle detail with graceful structure. The sheer texture lends it a light yet defined drape, allowing every fold to move with ease and elegance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cb id=\"docs-internal-guid-ceb793cf-7fff-a545-24e6-38d8da5cf173\"\u003e\u003cspan\u003eNote\u003c\/span\u003e\u003cspan\u003e: \u003c\/span\u003e\u003c\/b\u003eSubtle variations in colour and weave are not imperfections, but a reflection of the human hand — making each piece truly one of a kind.\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46829544472732,"sku":null,"price":17000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-18-03.jpg?v=1779279407"},{"product_id":"neer-mist-blue-cotton-banarasi-jamdani-handloom-saree","title":"“Neer” Mist Blue Cotton Banarasi Jamdani Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003e Crafted in soft cotton, its mist blue tone reflects a sense of coolness — light, airy, and composed. Adorned with delicate Jamdani motifs and framed with a finely woven border, the saree holds a gentle rhythm. Its breathable texture allows for an easy drape, making it ideal for warm days and unhurried moments. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNote\u003c\/span\u003e\u003cspan\u003e: Subtle variations in colour and weave are not imperfections, but a reflection of the human hand — making each piece truly one of a kind.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46829547323548,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-23-02.jpg?v=1779274632"},{"product_id":"reet-pastel-purple-cotton-banarasi-jamdani-handloom-saree","title":"“Reet” Pastel Purple Cotton Banarasi Jamdani Handloom Saree","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted in soft cotton, its indigo tone holds a calm depth — composed, breathable, and quietly refined. Adorned with intricate Jamdani jaal work and framed with a finely woven border, the saree reflects a balance of detail and ease. Its lightweight texture allows for a comfortable drape, making it ideal for long, unhurried days. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNote\u003c\/span\u003e\u003cspan\u003e: Subtle variations in colour and weave are not imperfections, but a reflection of the human hand — making each piece truly one of a kind.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"IJA BOJYU","offers":[{"title":"Default Title","offer_id":46829559185564,"sku":null,"price":9200.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/0941\/2764\/files\/Untitled-24-02.jpg?v=1779274709"}],"url":"https:\/\/ijabojyu.com\/collections\/new-arrivals.oembed","provider":"IJA BOJYU","version":"1.0","type":"link"}